2024-25 Undergraduate Catalog 
    
    Feb 01, 2025  
2024-25 Undergraduate Catalog
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SPM 346 - Social Media Operations in Sport

Exploration of the various social and digital media currently utilized in the sport world and strategies employed to maximize their effectiveness. Prerequisite: CAP 100 or SPM 100. (3 cr. hr.)
Frequency code A = offered every semester

Student Learning Outcomes
Upon successful completion of this course, students will be able to:

  1. Identify the characteristics and best business strategies for use, of the major social media networks.
  2. Demonstrate proficiency in social media content creation.



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