2010-2011 Undergraduate Catalog 
    
    Mar 28, 2024  
2010-2011 Undergraduate Catalog [Archived Catalog]

Add to Portfolio (opens a new window)

SPM 360 - Sport Marketing

(A)Application of marketing and market analysis techniques to sports. Topics include sport consumer behavior, demand analysis, strategic market planning and sponsorship.Prerequisite: MGT 253.Fulfills: LASR.(3 cr. hr.)

Frequency code A = offered every semester
Additional frequency code descriptions can be found in the Terminology Guide.



Add to Portfolio (opens a new window)